Video: Provo Daily Herald Burns Competition | The Daily Feed

Tuesday, June 21, 2011

Video: Provo Daily Herald Burns Competition

Posted By on June 21, 2011, 3:38 PM

  • Pin It
    Favorite

The Provo Daily Herald sends a clear message to their daily competitor’s in a recent video promotion where an unidentified person douses a copy of Deseret News and the Salt Lake Tribune in gasoline and lights ‘em up.---

In a video entitled “Mission Provo” images of Herald staffers are spliced with Utah County-centric news clips. The video is set to the theme music from Mission Impossible as a graphic of a lit fuse leads to the video’s dramatic finish around second 45 when a copy of the Tribune and the Dnews are doused excessively in gasoline and then torched.

Herald Editor Randy Wright says the video was made for a human resources promotion for Lee Enterprises, the company that distributes news for the Herald and dozens of other daily and non-daily publications across the country.

“At each Lee site you view their video, “Wright says. “There were no criteria for what the video would be, it was just supposed explain something about the newspaper and the community. We took a fun approach to it.”

Tags: ,

More on News

  • Trunk Flunk

    Holladay residents 'appalled' over removal of historic trees.
    • Mar 24, 2017
  • This Blows

    Gov. Herbert announces he plans to sign controversial .05 DUI bill.
    • Mar 23, 2017
  • Ready for Greatness

    Utah welcomes 127 newly naturalized U.S. citizens.
    • Mar 22, 2017
  • More News »

More by Eric S. Peterson

Latest in The Daily Feed

  • Trunk Flunk

    Holladay residents 'appalled' over removal of historic trees.
    • Mar 24, 2017
  • Local Releases: Visiting From Tennessee

    Brand new music from Truman Brothers, Sea Of Evenings, Constellations and more.
    • Mar 24, 2017
  • Purgatory Bar

    Getting a feel for one of the latest bars to join the downtown SLC area.
    • Mar 24, 2017
  • More »

Comments

Subscribe to this thread:

Add a comment

‚Äč

© 2017 Salt Lake City Weekly

Website powered by Foundation